Our event properties
HiBall has produced major consumer events since 2000, from one of the nation’s largest New Year’s Eve galas to festivals that have drawn tens of thousands. They are what make our marketing different — and where your brand can meet those audiences in person.
Now
New Year’s Eve Gala · Every New Year’s Eve since 2001
One of the nation’s largest all-inclusive New Year’s Eve celebrations — Big Night DC at the Gaylord National in National Harbor, Maryland, co-produced with Party DC Events.
Track record
Asian Cultural Festival · 2024–2025
An Asian cultural festival in Loudoun County, Virginia, in 2024 and 2025 — four stages of dance, music and martial arts, food vendors, and more than 5,000 guests in its first year.
St. Patrick’s Day Music Festival · 2002–2022
Washington, D.C.’s one-day St. Patrick’s Day music festival on the RFK Stadium Festival Grounds — about 40,000 fans and headliners like the Dropkick Murphys.
Family Food Festival · June 17, 2023
A one-day ice cream festival at National Harbor, Maryland — a dozen ice cream makers, live music and DJs, kids’ games, and a vote for the Nation’s Favorite Ice Cream.
Brand activation & sponsorships
Get your brand in front of our audiences with on-site activations, integrated content, and sponsorship packages built for ROI — for sponsors who want measurable results beyond logo placement.
Monster Energy fuels Big Night New Year’s Eve.
Brands that have partnered with our events
Good to know
HiBall Events produces Big Night® New Year’s Eve — Big Night DC at the Gaylord National in National Harbor, Maryland, co-produced with Party DC Events — every New Year’s Eve since 2001. It has also produced ShamrockFest, Washington, D.C.’s St. Patrick’s Day music festival (2002 to 2022); US Asian Fest in Loudoun County, Virginia (2024 and 2025); and the National Ice Cream Fest at National Harbor (2023).
Mostly in the Washington, D.C. area: Washington itself, National Harbor in Maryland, and Loudoun County in Virginia. Big Night New Year’s Eve galas have also run in Chicago, San Diego, New Orleans and Colorado.
Contact HiBall Events about sponsorship. We build on-site activations, integrated content, and sponsorship packages at each event, designed to deliver measurable results rather than logo placement alone. Monster Energy fuels Big Night DC, and Subaru presented Big Night San Diego.
Yes. The team behind ShamrockFest, US Asian Fest and the National Ice Cream Fest handles festival production end to end: permits, staging, vendors, ticketing, sponsorship and crowd operations.
Tell us who you want to reach. We’ll show you where they’ll be.
Ask about sponsorship